Online Advertising
By its very nature, online advertising must stand out and be noticed. Plus Three has years of experience designing engaging ads that connect with audiences. Often based on current events, our blog ads and banners have been powerful, effective tools for recruiting new members and fueling online action.
The online advertising market has advanced quickly, though, with new tactics being employed including Search Engine Marketing and Optimization and Google keyword advertising. We have worked closely with our clients to use online advertising effectively. We can draw on this experience to do the same for you.
Banner Ads
Democratic Congressional Campaign Committee
Jumping off current events to encourage contributions, we designed a banner ad campaign for the DCCC with a unique graphic style. Grimy-looking mug shots of indicted lobbyist Jack Abramoff were the perfect illustration of our client's "culture of corruption" message. The ads were a powerful and effective way to recruit new donors.
Blog Ads
John Edwards for President
When John Edwards wanted to connect to online communities like MySpace, Flickr, and Facebook, he turned to Plus Three to create appealing co-branded blog ads that would encourage people in these social networks to connect to the campaign and show their support for the Senator.
NAACP
When the NAACP asked Plus Three to design advertising for its Leadership 500 conference, the design was a no-brainer: show the faces of the membership, and remind the audience why the conference matters.
People For the American Way
To call attention to the blog of People For the American Way's leadership development initiative Young People For, we created vibrant ads featuring eye-popping red comment bubble graphics and the faces of young progressive activists.